(770) 277-7097

Proof of Concept Design / Mock-Up Models

Human factors mock-up angle grinder

POC or Proof of Concept or mock-up models are usually crude in appearance but show or demonstrate how a physical or electrical feature works. Purely functional, non-appearance mock-up or POC or the Engineering mechanical prototype – model making can be an effective way to prove out a mechanical concept without investing in expensive components or extensive rapid prototyping.  The intent is support evaluating the over-all engineering function and performance.

While these Proof of Concept models and designs are not something that you would show an investor, they help you and the development team understand exactly how your product will function in reality. The object of modeling is to know everything about your product before it gets manufactured, and Proof of Concept models are a quick and cheap way to do it.

A mock-up design is a full-scale model of a structure or device, usually used for evaluating a design when doing so from a drawing becomes difficult. Like prototypes, Mock-up models are always full scale. Mock-ups are used when the size, impression and/or artworks have to be tested and approved. Mock-up is also a frequently used term when talking about an early 3D layout or full size sketch of a product.

A mock-up design should not be confused with a proof of concept or functional prototype; prototypes are not always meant to function fully, whereas mock-ups are only meant to build a full size physical model that may be of crude material or look like the real system, but not function. In many cases it is best to cheaply mock-up a design before hardware is built to avoid having to go back and make expensive unforeseen size changes.

WhiteLight Design is fluent in the use of mock-ups, and mechanical or electronic proof of concept models.  We welcome you to contact us with any questions about mock-up design expertise at our Atlanta, GA location.

LipShield Coaching Privacy

LipShield Proof of Concept Prototype Model

Hang10 Climbing Tree Stand (Seat section) Mock Up Model 

For questions or to schedule an initial consultation or request a Model Making or Proof of Concept model or Mock Up design quotation at our Atlanta, GA location.  Please call us at (770) 277-7097.  We will need to review your design – drawings, prototype, or CAD information to provide a quotation.  General Questions:  contact@whitelightdesign.com

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Latest ProjectS

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Motor Sports_Fast Drink Bottle

Motor Sports_Fast Drink Bottle

PROJECT: Motor Sports – Pit Stop – Fast Drink Bottle  – Prototype Inspired from the team-oriented sport of motor car racing and the fast pit stop fuel up, this patented…

Utility Marker

Utility Marker

CLIENT: Silt-Saver Corporation, GA PROJECT: All Plastic Color Coded – Utility Markers Water Value Collar & Post Marker Millions of concrete utility markers are placed by requirements of City, County…

Lip Shield Coaching Privacy

Lip Shield Coaching Privacy

WhiteLight worked with Mr. Guy Johnson and the LipShield launch team provided full industrial design and prototyping, product development.  It started with sports insight idea and a cardboard mockup, invention…

Geo Moisture Density Indicator

Geo Moisture Density Indicator

DURHAM GEO SLOPE INDICATOR, GA PROJECT: M+DI Moisture + Density Indicator Non-Nuclear Gauge for Compaction Quality Control in Earthworks WhiteLight Design working with the Durham Geo Engineering team, the product…

Wood Toys – Cars & Trucks

Wood Toys – Cars & Trucks

T-Toy Corporation, GA The program included international research, concept sketching, following through full scale color renderings, ultimately developing 2D dimensioned drawings and ProE-CREO®/3D CAD virtual model prototype, master pattern models.…

DraftServ Pour Station

DraftServ Pour Station

DraftServ  Technologies – Industrial Design – 20 Prototypes Delivered. Pepsi® Fast Fill at 1906 GrillSM | Hershey Park and OverlookSM Food Court. INDUSTRIAL DESIGN WhiteLight Design worked with DraftServ Marketing and…

Fendo Golf Club Cleaner

Fendo Golf Club Cleaner

WhiteLight Design and Product Quickstart are proud to present the Industrial Design, new product launch working with FENDO and the innovative gold club 2 – sided, wet/dry Brush Cleaner.   The…

Ceiling & Fan Cleaner

Ceiling & Fan Cleaner

Photos courtesy of VacTwins, LLC VacTwins (TM) Textured Ceiling & Ceiling Fan Cleaner. Comes with a 10” extension so no more ladders or chairs.  Attach to your vacuum for hard…

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WhiteLight Design is amazing. I was impressed with their attention to detail, knowledge of industrial design, quick response time, and friendly staff. I would not hesitate to recommend them for…

Bob Hendrix _ Elegant Image Studios

“I have known Willis and Debbie for a very long time and they are extremely talented and “people friendly”; you can’t go wrong with White Light Design.”

Charlie Ancona

They always provide the best product designs, always exceeding my expectations. I will definitely be working with them again.

Eric Benjamin_Inventor

It continues to be a pleasure working with Willis and Noah at Whitelight on our project to design Plant Cloud. They impressed me with their prototyping and design skills. Their…

Kelly & Michael Lackey_Plant Cloud

WhiteLight Design is a fabulous company. They took good care of ideas and gave vaulabe advice. All of my future projects I feel totally safe working with Mr. Willis. Ken…

Ken Brown

Hi Willis,  Wow ! Looks great !  Also heard from parent attorney and it looks like patent in going through. Great job – really like it ! Exceeded expectations and…

Anthony Trantham-Inventor

Hi Willis,  I hope you’ve been well! I received your Christmas card and invitation to the gallery. I hope it was a success! I would’ve liked to attend but was…
Nick Mahlberg_Inventor

Nick Mahlberg_Inventor

The Hamilton SMART Washer & Dryer.  I appreciate the work you did for me on the animation. It has brought to life my invention and your work was very professional. …

Frederick Hamilton – Inventor

Willis is a pleasure to work with. For anyone with an idea that wants to make sure their designer has the quality of their product in mind when turning it…
Phil Lucchese – Inventor

Phil Lucchese – Inventor

Hello Willis,  I am happy with everything.  It is all real good. You did a super job rapidly creating a fantastic design from my sketches and phone calls.  Hopefully my…

Mike Hinnebusch – Inventor

- Desmond Travers, LLC
Thank you for your quick and excellent work on the project. The specifics are great and should perform what they were intended to do. The color representation is great. You…

Jerry Phillips

- Entrepreneur
I am very pleased with your output. Your creativity and professionalism have impressed me. Mr. Scott Sharrer President DSR Enterprises, Inc.

Mr. Scott Sharrer

- DSR Enterprises, Inc.
I hope you’re doing well. Regarding your inquiry for a set of engineering drawings of your invention, I contacted a company that I’ve worked with over the years. Willis Whiteside,…

Mark J Sampson

I can’t thank you enough for the outstanding quality of your company’s work and your willingness to bend over backward to make the changes we made and to beat the…

Mr. Mark Hyland

- Coca-Cola Enterprises – Bottling Companies
I was very pleased with your service and feel that you have very valuable and creative ideas. I plan to utilize your services in later phases of my current venture…

Mr. Brian Betkowski

- Papa Bert, Inc, Ventures
What sets Willis apart from his peers is that he possesses that rare combination of prolific creativity, high level professionalism and committed listening which has earned him a reputation of…

Ms. Mary Anne Ritter

- Design Box
BioLab™ Corporation is buoyant and bubbling with delight in the presentation of their new products in 2013.  WhiteLight Design contributed Creative Services for concurrent design programs for two new innovative…

Mr. Brian Holliday

- BioLab Director of Marketing

Our experience with Willis and his team has been excellent.

Our experience with Willis and his team has been excellent. We had looked all over the country for the right person to help us develop our prototype.
Mr. Daniel Boyd

Mr. Daniel Boyd

- Remembering a Lifetime

Sincere thanks to Willis and his team for inspiring us all and truly being the “White Light” at the end of what can be an awfully dark tunnel.

To Whom It May Concern, When I first stumbled upon WhiteLight Design I was disillusioned as a private inventor. Before I met Willis Whiteside and his team I was ready to throw in the towel and concede to the fact that in order to be a true innovator one must either be part of a large corporation or independently wealthy.

Mr. Dave Rettig

- D3 Innovations


(770) 277-7097


2070 Hunters Trail Dr., Lawrenceville, GA 30043


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