PORTFOLIO - CASE STUDY
Fendo Club Brush Cleaner
WhiteLight Design and Product Quickstart are proud to present the Industrial Design, new product launch working with FENDO and the innovative gold club 2 – sided, wet/dry Brush Cleaner. The FENDO Golf Club Cleaner is designed to eliminate the time consuming process of cleaning the grooves on the golf club. We worked closely with the Client team to help refine and compliment the patented new product invention. From mock-up to sketches to color renderings, followed by tight space mechanical packaging with 3D CAD modeling and prototype delivery, it was a team effort.
LINK to FENDO Golf Club Cleaner
Dimensions: 5.9 x 2.2 x 3.2in
Retractable Groove Tool
Versatile Bag Attachment with Retractable Cord
Patented, Dual-Sided Bristle Cartridge
One-Touch Spray Button
Hydro Solution Chamber
Custom Smooth Grip
Materials:
Premium Soft Feel TPE Grip
Durable Glass-Filled Polypropylene
High-Performance Nylon Bristles
Steel Groove Sharpener
Replaceable Bristle Cartridges
Retractable Cord for Bag Attachment
Clean it up and Tee it up with more confidence. FENDO!
The case study is an example Client project highlighting the work delivered. From pencil thumbnail sketches to 3D CAD color renderings the design process is about visualizing the results or product design to meet the physical requirements. Industrial design embraces semantics and keep it simple with the use of figure ground presentations, 3D CAD, product engineering and rapid prototyping. The 3D CAD – shop drawings with all the dimensions needed is the key to working from paper to fully assembled prototype. The team has invested in a rapid printed prototype shop to complement the full prototype shop. New materials and production technologies are used to meet the product materials and performance demands. Our Designers look for the highest quality possible with sincere commitment to performance and human factors friendly solutions that consider the environment. WhiteLight Design uses industrial design and product design engineering to create efficient and elegant product design and manufacturing solutions. From plastic to metal to aluminum to titanium, metal to plastic conversion our engineers work to model up the invention from the patent to mass production. If you and company are looking for product design give the shop a ring.