WhiteLight Design

The world of product manufacturing, marketing sales is a big playing field.  In the process of investing in new product development we all tend to want to dream big, with…

When binging a product or packaging design to the market the materials, packaging techniques, manual, semi or fully automated, what you choose must be considered from many perspectives, including short…

At the core of all business, inventions and products is the space, time and energy it takes to develop and implement a successful industrial design, manufacturing, packaging, distribution and fulfillment program.…

If you have a new invention idea and intellectual property and you have determined that it is time to patent, then be sure you are really ready. Get started! It is…

The need for an initial assessment of the commercial value of an idea or invention development is typically obvious to some but requires significant background research and development and planning…

The goals of your business venture must be well planned with definable goals, with materials, resources, personnel allocation and manageable delivery schedules. Your goal may be to license your design…

Based on experience of working with hundreds of Inventors and Entrepreneurs, we have found that the difference in the new product development mind set between the quote “Inventor” and the…

The designer in all of us is itching to contribute and create. Not only to prove to ourselves that we are creative, but to show the world your personal twist…

When faced with the challenge of building a business, the leader must be both visionary, manager and doer.  Only Action Counts!  I know we all feel that we are the only…

The dreamer in all of us is probably fighting with the reality of the action it takes to bring in success and money. If you are an entrepreneur in the…